The pace of human development in the 21st century has been staggering. Thanks to modern technology, distances of days and months can be determined in hours and minutes because of social media.
Earlier contacts were made through letters but now letters and messages are completed with the stroke of a finger. With the advent of the Internet, the world has narrowed the gap and now through the Internet we can talk to our loved ones through video calls through various applications.
The last fifty years are considered to be the heyday of technology. Our generation belongs to the age which has witnessed every epoch of modern technology and its constant ups and downs.
The teletext network was a teleprint network, similar to a telephone network, used to send text messages. In the post-World War II era, telecom was a major way of sending text messages for business purposes. The fax machine replaced it in the 1980s.
The journey from teleprinter to G5 is not very long, it only covers the last five decades. News agency news on teleprinters in newspapers and messages on telex, then the fax machine was the latest thing, but the 2G to 3G series has changed the world completely. Social media is a digital tool, a cheap and easy means of communication that allows users to create their own content and make it widely available to the public.
Social media has a wide range of websites and apps. Currently, there are numerous sites in the world through which social media or networking is possible. However, there are a few social media companies that have a special place in this regard, such as Facebook, Twitter, SnapChat, Instagram, Pin Trust etc. It is almost impossible for Internet users to be unfamiliar with them.
Facebook is at the forefront of social networking. Its main purpose is to help you keep in touch with your friends. You can share your daily routine or special occasions with them as it has a large number of users. It’s fast and the news spreads very fast so you can advertise your business in it. Some basic features include text, photos, videos, tags, audio / video chat, group chat and more.
Although anyone can sign up for social media, the social media platform has become an important part of marketing any kind of business. The key to successful social media work is to use it with special care and attention.
Twitter is slightly different from Facebook because it has a message limit of about 165 characters and your social circle is not limited to friends but you can follow anyone. You can get your message across to people by including short messages, photos, animations and videos. But these days, Twitter is being used by our sub-news channels, politicians and celebrities. It has become an effective and popular means of communication.
You can follow any person to get updates on their messages and forward them via retweet. Twitter is considered to be the official source of news to some extent. Instagram is the fastest social network of photos and videos. Its popularity is due to its ease of use, provision of photo filters and easy sharing on other social networks.
According to a survey report, online business exposure directly from social media can increase revenue by 70 to 80 percent as a limited number of items can be presented through electronic and print media. But the product is introduced all over the world through social media. Advertising campaigns offered by Google have made a lot of money and promoted advertising.
The Internet is an era of revolution that has changed the global landscape of thinking and expression. According to the International Telecommunication Union, more than half of the world’s population uses the Internet at 56.1%. According to the Global Digital Report, the number of social media users in Pakistan is 37 million, which is about 18% of the total population.
There is a big difference in the rate of internet users in developed and developing countries. In developed countries, the rate of Internet users is 81%. More than 100 million people worldwide use social media, according to 2000 figures.
According to the Global Digital Report, about 21% of Pakistan’s population uses mobile internet. There are more than 150 million mobile subscriptions. From 2,018 to 2,019, mobile subscriptions increased by eight million.
How many people in the world are online? Do men and women use the internet and social media equally? The number of female internet users is about 250 million less than that of men. A large number of women are also increasing their sources of income through social media at home. Especially doing different business through Facebook pages and Instagram.
The federal government has approved rules and regulations to regulate Twitter, Facebook, TikTak, YouTube and other social media services. Pakistan’s cyber laws must be complied with, otherwise they will be blocked and A fine can also be imposed up to.
People with social media say that it does not seem possible for big companies like Facebook or YouTube to open their offices and staff here due to Pakistani law and it has also been observed that some time ago the government started using social media networks. The new rules are aimed at “controlling security agencies and national security, as well as material that spreads religious hatred.”